Entera
AI-powered platform that helps institutional single-family investors find, evaluate, and transact on properties at scale across 32 US markets.
How they use AI
Automated discovery algorithms run every 15 minutes, analyzing 2,000-3,000 attributes per property across 100+ data sources (MLS, iBuyers, off-market, auctions). ML models match properties to investor buy-box criteria and generate predictive pricing, cap rate, and appreciation scores.
AI type: Machine Learning, Predictive Analytics, Computer Vision
What it helps you do
Built for
Key numbers
- • $12B+ in SFR transactions enabled
- • $3B+ annual transaction rate
- • 1,000+ monthly transactions
- • 350,000+ properties analyzed daily
- • 32 US markets
Credibility
- Founders
- Martin Kay (CEO, serial entrepreneur, prev. founded Greenlet which acquired $100M+ in SFR), Gregory Morrison (COO/CTO, prev. Ralph Lauren tech transformation)
- Customers
- Invitation Homes (Blackstone-backed), American Homes 4 Rent. Two of the largest SFR REITs.
- Investors
- Goldman Sachs Asset Management (led Series A), Bullpen Capital, Craft Ventures
- Case Studies
- Harvard Business School D3 case study. 350,000+ properties analyzed daily.
Founded
2018
Headquarters
Houston, TX
Stage
Series A
Employees
51-200
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